MobileBehavior is the leading insights and marketing consultancy focused on the mobile consumer.
We track leading-edge trends and innovations, develop insights into consumer behavior, and provide solid strategic direction for brands to create real-life, real-time marketing initiatives.
- Trends and Insights
- Consumer Research
- Strategy Development
- Mobile User Experience
- Vendor Management
While our staff is best engaged as a consultancy to solve specific challenges or deliver on specific projects, we do offer a suite of products designed for clients just beginning to explore the mobile marketing space.
Mobile Website Readiness Assessment:
- Evaluation of a single brand’s website and a recommendation for content integration with WAP, and smartphone operating systems.
- As part of this we will also provide a high-level analysis of the brand's target consumer in terms of usage and a prioritized action plan for mobile readiness.
Mobile Marketing Immersion:
- Mobile education presentations intended to provide a basic level of mobile understanding along with a hands-on exploration session that includes the most relevant services and devices.
Mobile Marketing Strategy Development/Ideation Session:
- A combination of desk research, collaborative workshops, and strategic planning lead by MobileBehavior staff to create a holistic mobile marketing strategy for a single brand along with a two-year action plan.
- Pricing will be developed on a case-by-case basis to account for the depth of work required to develop the strategy and two-year action plan.
Additionally, we have a subscription-based product that is designed to help marketers and agencies stay up-to-speed on the latest mobile trends and innovations.
- A password-protected website featuring deep trend analysis and rich media content, as well as a searchable database of case studies and educational resources on mobile usage trends and behaviors, as well as inspiration for crafting innovative mobile strategies.
- All MobileBehavior Intelligence subscribers receive a complimentary Mobile Marketing Immersion Session.