by CalebApril 22, 2010

Barcodes: Stripey Lines iPhone App Pushes Price Comparison With Wishlists

With barcode scanning apps like RedLaser and Shopsavvy being promoted by Apple, in-store price comparison is bigger than ever. Stripey Lines is another app that encourages this behavior.

StripeyLines is a shopping companion for bargain and info hungry shoppers who want to ensure they are getting the best deal, and allows shoppers to instantly scan the barcode of goods in-store to compare pricing, or to check product and customer reviews. Shoppers can also use the app to create wishlists of products they want to buy at a later date, or share their new finds on Facebook and Twitter with friends and family.

A shopper could essentially scan the barcode on an artist's album, pull it up in iTunes, and listen to it right there. No need to provide headphones for in-store music sampling. What the retailer should worry about, is whether or not the customer opts for a physical CD or decides iTunes is simply more convenient.

The current 2D barcode (UPC) system is being hacked by developers, retailers are fighting back with services like those provided by InMarkit and Shopkick. It will be interesting to see what other creative strategies emerge from this.

[via intomobile / @intomobile]

Tags
  • http://193.108.43.22/blogs/mobilenews/archive/2010/04/26/barcode-apps-allow-for-price-comparisons.aspx Barcode apps allow for price comparisons – Mobile News

    [...] apps allow for price comparisons Spotted on Mobile Behavior Blog, barcode scanning apps that allow for price comparisons. — Red Laser captures the barcode and does [...]

  • http://www.facebook.com/profile.php?id=670223272 Rachel Wilkinson

    I love how mobile apps are enabling customers to make more informed purchasing decisions and hunt out those bargains!
    I think it's important that apps deliver real value, entertainment or information, or they won't be used for long and probably deleted after a month.
    Views please? What is your favourite mob app and why?

  • http://twitter.com/calebkramer Caleb Kramer

    Hey Rachel, thanks for the comment. Recently Evernote has become a favorite of mine. It lets me capture thoughts when I'm most inspired (which is never planned). It's flexible and reliable.

  • http://tribalddb.com/news/blogs/augmented-reality-rogue-art-exhibition-at-moma/ Augmented Reality: Rogue Art Exhibition at MoMA « Tribal DDB

    [...] this is being rendered quite literal through digital technology. With apps like Barcoo, Stripeylines, and Stickybits, the barcode system is being hijacked to present information that we want to see. [...]

blog comments powered by Disqus

  • About the Blog

    We observe emerging mobile technology, cultural trends, and consumer behavior, then connect the dots to generate mobile strategy and intelligence for leading global brands. This is what we're seeing and thinking.


  • Featured

  • Tweetworthy

  • Categories

  • Tags